Lynn Purdy executes strategic marketing initiatives designed to deliver on the Sound Physicians’ core values of quality, service, teamwork, innovation and integrity. Under her leadership, Sound Physicians’ hospital partners, hospitalists and their patients are at the heart of all communications and market development strategies. She manages the brand and market development efforts and contributes to product development strategy for driving hospital medicine quality improvements and hospital partner services.
Prior to joining Sound, Lynn Purdy was VP of Market Development and Reimbursement at Calypso Medical, a radiation therapy medical device company. Before Calypso, she held management roles in marketing and sales with Acuson, Siemens and Hewlett-Packard’s Medical Product Group. Lynn holds a B.S. in Health Services Management from the University of Detroit and a Certificate in Management from the University of Washington, Foster School of Business. She is co-inventor on five medical device patents. Lynn is past-president of the Medical Marketing Association and an active member of the American College of Healthcare Executives and Medical Group Management Association.